I think the media institution that might distribute our production would be Revolver Entertainment.
Now after all the works and efforts that we have put in making our production, We need a reliable company to market and circulate our film, not only for home viewing (DVDs,Blue-rayS,..) but also in theatres. Film distributers promote the films by putting them on Tv ads, Posters, Websites, Trailers, or using any creative way to interest the target audience to pay for watching the film. And that is how how a film becomes a success. And because our film does not feature any movie star, it is important to get distributed in the best way possible.
Revolver Entertainment is one of the leading film distributers in the Uk that has released some good british horror films similar to our production, such as: The chatroom, The woman, Atrocious, Sick Nurses And The Cellar Door.
Having offices in London and Los Angles, The company provides a world wide distribution of many films every year.
Who was our target audience and how and why did we attract them?
Our target audience was the usual demographic you would expect from the slasher sub-genre. The main target group were middle-working class, white males aged between 16-24.
They are for the most part, students either in college or university, or they are at least seeking some form of education from an institution. Basically the typical American 'college aged' person.
They are the type of people that generally enjoy having fun in their youth because "you can only live once" and go around partying or throwing parties, disobeying their elders and behaving promiscuously. This is because most horrors appeal to this demographic in general, but our production should appeal even more to this demographic seeing as one of the characters in our opening sequence gets killed at a party.
The plot largely involves 2 female characters setting up a party in the early evening which again follows the conventions our target audience would expect from a horror film. And because the character that gets killed off is an attractive female, this would satisfy the predominantly male audience who prefer watching females for obvious reasons! And because the female characters are young teens this brings about their vulnerability because society deems young people and the female gender as weak and submissive.
Our opening sequence didn’t even show a glimpse of who or what the killer was, (which is typical of the slasher sub-genre) it only showed the stalker sequences, i.e. the point of view, over the shoulder and long shots all from the killers perspective. I would say this is sticking to the convention of keeping the killers identity a secret for as long as possible.
Also one massive convention our opening stuck to was having the promiscious, practical joke pulling character getting killed off. In nearly every slasher film, the character that does this normally ends up suffering a disatorous fate. In the intercom system she pretended to be a killer in a mask scaring the main character half to death! Needless to say she was killed soon after.
They are for the most part, students either in college or university, or they are at least seeking some form of education from an institution. Basically the typical American 'college aged' person.
They are the type of people that generally enjoy having fun in their youth because "you can only live once" and go around partying or throwing parties, disobeying their elders and behaving promiscuously. This is because most horrors appeal to this demographic in general, but our production should appeal even more to this demographic seeing as one of the characters in our opening sequence gets killed at a party.
The plot largely involves 2 female characters setting up a party in the early evening which again follows the conventions our target audience would expect from a horror film. And because the character that gets killed off is an attractive female, this would satisfy the predominantly male audience who prefer watching females for obvious reasons! And because the female characters are young teens this brings about their vulnerability because society deems young people and the female gender as weak and submissive.
Our opening sequence didn’t even show a glimpse of who or what the killer was, (which is typical of the slasher sub-genre) it only showed the stalker sequences, i.e. the point of view, over the shoulder and long shots all from the killers perspective. I would say this is sticking to the convention of keeping the killers identity a secret for as long as possible.
Also one massive convention our opening stuck to was having the promiscious, practical joke pulling character getting killed off. In nearly every slasher film, the character that does this normally ends up suffering a disatorous fate. In the intercom system she pretended to be a killer in a mask scaring the main character half to death! Needless to say she was killed soon after.
In what way does our product use, challenge or develop forms and conventions?
In our horror opening we use and challenge the forms and conventions of typical horror openings in a number of different ways. We have a conventional victim being a young, white, vulnerable girl. This is a very common victim archetype in many horror and slasher films (Scream , Halloween, etc.)This is because you instantly question what is going to
happen to her: ‘She’s a weak girl she can’t defend herself!’
In our opening scene we have a main character who you assume is going to be the victim, getting ready for a Halloween party and getting restless waiting for her roommate to arrive. Her anxiousness puts the audience on edge as well as her being alone, another classic horror convention.
We encourage this even more by having a shot of the girl getting dressed (in night vision) into her party outfit. The night vision effect and angles of the camera looking down on her emphasise that she’s a potential victim and that something’s about to happen. Voyeurism...also this night vision is meant to be from the murders point of view and we see this more when there are long distance shots of the girl smoking on the balcony. This gives more of a scenes that the girls is being stalked by someone.
Editing effects, camera movement and the song Tainted Love by Marilyn Manson all emphasise her intoxication via conventional cinema methods.
The way we have challenged the forms of a normal horror film is the fact that she is not the victim - it is her best friend who gets killed in the lift. We only see her via a screen saver on the laptop. This is quite rare for a horror film, and we have created suspense for the audience yet surprise as they are misled as to who the victim is going to be.
The kill in this horror however is quiet conventional as we use a knife , the main weapon from most slashers. Also there is a close up of a girl screaming. lastly a mirror with words spelt in blood all aspects you could find in a stereotypical horror.
Since we started our AS Media coursework we have done a lot of work with the camera and practiced an awful lot with how we were going to film our opening sequence. Infact we actually shot an entire practice run of our opening sequence and looked it over to see what shots looked good and what ones didn't. Admittidely it took a lot of time to find the correct shot angles, distance and movement. But in the end it seems to have paid off as our final production has a wide variety of shot types and quite clean movement. For example theres a range of shots such as establishing shots, long shots, low angle, high angle, worms eye, point of view, over the shoulder etc. All of which we've learnt since the preliminary task and aimed to perfect to provide a clear understanding of the characters position within the opening sequence. For instance the vulnerable characters were both mainly filmed from a high angle connoting that they are being looked down upon, made smaller and overall make them seem helpless and alone. Using the techniques we've picked up and learnt we've been able to create an effective opening sequence that fits the
Red herrings are also used for example when the buzzer goes off, she looks in the intercom and sees a scary face, however it is only a mask being worn by her friend.
The way we have challenged the forms of a normal horror film is the fact that she is not the victim - it is her best friend who gets killed in the lift. We only see her via a screen saver on the laptop. This is quite rare for a horror film, and we have created suspense for the audience yet surprise as they are misled as to who the victim is going to be.
The kill in this horror however is quiet conventional as we use a knife
How Have We Progressed Since The Preliminary Task?
specified genre.
match.